Why choose our bespoke training series?

Why choose our bespoke training series?

Courses designed for you and yours

Our bespoke CRM training courses are designed for you and those within your organisation, delivering the most effective learning experience.


Bespoke CRM training: less time, lower cost, more focused learning

Standard, off-the-shelf training courses are fine – but they frequently cover too much ground, which means they take up too much time and cost more than they need to. Our bespoke CRM training courses focus on exactly what users and organisations need – saving both time and money compared to off-the-shelf courses, while making training more effective. Whichever CRM skills your business needs, you’ll be keen to keep costs down and time away from work to a minimum – while receiving the best training possible. These are great goals which CRM Knowledge proactively supports with our bespoke approach to CRM training.

How we create bespoke courses

We work closely with clients to explore exactly which skills they need, and therefore which topics need to be taught. This is partly understanding what learners already know and adding those topics they need to learn. The efficiencies can’t be overstated – the amount of time can be half, or less, than a standard training course. And because learners aren’t retreading old ground, they are kept engaged, making the courses far more effective.

Communication is key

Even when the best thing for a customer seems to be a standard course, we always explore the needs of the learners. Few companies implement CRM in the same way, so some level of course customisation is almost always beneficial.

Flexibility counts

We’re also happy to mix approaches to learning, for example providing some topics in the classroom to a group and covering others in detailed one-to-one support sessions. So, if learners progress quickly, time can go ‘in the bank’ to help with ongoing issues as they arise.


We also provide our Masterclass series of training courses. These share the same efficacy ethic as our bespoke courses, but are short, focused, off-the-shelf sessions which take just a few hours to complete. Our Masterclass courses can be public (if just one or a few people need to attend) or one-company (where greater numbers or privacy need to be accommodated).